Red Lion Inn
Client
https://www.redlioninn.com/
Location
Stockbridge, Massachusetts
In collaboration with https://camsproductions.com/
The Red Lion Inn is one of the most iconic and recognizable spots in the Berkshires. With a thoughtful dining experience, live music, pool house, and charming accommodations, they’ve got something for every generation of guests.
The Red Lion In had gaps in their content funnel: they had an old website banner video, and they were missing content from their live music experience at the “Lion’s Den.” As a result, prospective guests were missing out on the full experience that the hotel offers before they booked.
The Problem
We updated their main website banner video, and also created a separate one for their live music offering at the Lion’s Den. We also created engaging video and photo content for their social media pages to further promote what makes their property special, and increase the chances of guests booking directly.